Electronic Arts Goes Through Massive Shake-Up Splits Into EA Sports and EA Entertainment | Technology News

Electronic Arts Goes Through Massive Shake-Up, Splits Into EA Sports and EA Entertainment Electronic Arts is undergoing a massive internal shake-up, splitting EA Games’ studios into two separate organisations — EA Games and EA Sports. The former has now been rebranded to EA Entertainment, suggesting that the company is looking to expand into media beyond video games. The division will continue to build on owned and licensed IP, while EA Sports focuses ...